WHAT: The Drum Social Superfeature Breakfast
WHEN: Tuesday 20th November 2018, 09:00am - 10:30am
WHERE: Hackney House, 27 Curtain Rd, London EC2A 3LT
From James Blunt to Chrissy Teigen to indeed even JK Rowling — they all own social media like no other. What brands would give to ‘become’ the next Blunt, Teigen or JKR for their consumers?
For most brands having a proven social strategy, sufficient resources and budget, appropriate goals and, above all else, consistent and measurable success on social will be the holy grail.
And though social media is no longer a nascent media for most brands, marketers often continue to struggle when it comes to proving the success of their social marketing initiatives. The challenges are nothing new either - measurement and tricky attribution problems, to ensuring consistency in conversations, to understanding the changing roles and evolving customer needs.
Come to The Drum breakfast panel on 20th November to discuss everything around social and learn a few truths about social media marketing.
Joining us on this month's panel will be:
Oliver Hansard, VP Sales EMEA at 4CInsights
Anurag Abinashi, Strategy director EMEA at Spredfast
Rachel Kneen, Social lead at Just Eat
Harvey Cossell, Head of strategy at We Are Social
In partnership with
