Cookies are essentially gone and TV is in flux. Where are brands supposed allocate their budgets now?
In-game advertising is rising and brands are already starting to work their way into gamers’ worlds. That extends to the esports world, where sponsored teams are helping drone racers and the like make money being the best at their crafts.
This panel will explore all the exciting and untapped marketing opportunities in gaming and esports.
Valerie Vacante, founder, managing partner, Collabsco
Kyle O'Brien, creative works editor, The Drum (moderator)
Bill Drolet, senior vice-president sales, Enthusiast Gaming
More to be announced soon
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