For Drummies

The ultimate buyer's guide for marketers

Bridging the gaps in marketing

For Drummies is The Drum’s new editorial and commercial content series designed to simplify complex marketing topics, blending high-quality video content and in-depth editorial insights to help marketers stay ahead.

  • Straight-talking, no-fluff insights
  • Breaking down the big topics
  • Expert-led content across video, editorial & live events
  • A dedicated, always-on online hub for marketers

 

How do we do it?

Partnering with For Drummies positions your brand as a trusted guide in an industry where clarity is king. Today’s marketing leaders seek understanding before they invest - they don’t want sales pitches, they want solutions.

  • Thought leadership – Establish your brand as an industry expert through meaningful contributions.
  • Evergreen impact – Content lives beyond the moment, providing ongoing visibility.
  • Integrated sponsorship – Branded content seamlessly aligned with relevant editorial themes.
  • Exclusive access – Participate in filmed sessions and intimate industry discussions.

 

Editorial calendar 2025 - 2026 

  • October - OOH
  • November - B2B 
  • January - Commerce media 
  • February - Sports marketing
  • April - AI
  • May - Commerce media
  • September - CTV

Want to see how The Drum can help you stand out? Fill out the form to explore tailored opportunities that put your brand in front of the right audience.

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