Building a modern brand
Date: Monday, March 11th, 3pm-4pm
Location: Drinks Lounge, 4511, 2001 E Cesar Chavez St, Austin, TX 78702, United States
Faced with increasing responsibility for disruption, data, transformation and innovation; evolving agency models; and an ever-changing suite of technologies at their fingertips - brands face more opportunities, and challenges than ever before. And let’s not forget the informed, connected and sometimes angry consumer! Amidst this backdrop what does it take to build a modern brand in today’s world?
Come to The Drum Arms and explore today’s brands need for tomorrow, with brand marketers and the senior editorial team at The Drum.