An agency's guide to measuring and improving billable utilization

Billable utilization is one of the most critical pillars of agency profitability, yet it is often misinterpreted, misunderstood, or overlooked completely. has taken a deep-dive into agency utilization trends and insights, gleaned from an independent survey with over 500 agency leaders just like you.

The ebook will give you valuable insights into:

  • What billable utilization is and how to measure it
  • Benchmarks and targets – how does your agency stack up?
  • Advice from agency owners on how to effectively track and measure billable utilization
  • ... and much more inside!


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