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Cannes 2018:

The Future of TV is Now

in association with Innovid and Roku

Date: Wednesday 20th June

Time: 4:00-5:00pm

Location: Boat FCB, Jetée Albert Edouard, Cannes

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Join The Drum and Innovid to explore the future of TV (it's right now, by the way.)

In a connected world, you might think the future of TV is messy, confusing or even dead. But really, now is the golden age. There’s never been a more exciting time for video or indeed television with audiences consuming more content than ever. Of course, there is disruption and change. But advertising levels have never been higher than they are now. And now that we all have access to data, things can only get better.

Our panel takes a deep dive into how TV and video are moving into the best of times, join the likes of Diageo, HP, Innovid and Roku to delve into the future (the present.)


  • Benjamin Lickfett, global digital innovation director, Diageo

  • Dan Salzman, global head of media and analytics, HP

  • Tal Chalozin, CTO & co-founder, Innovid

  • Jim Lombard, head of international advertising, Roku


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